With a potential audience of 750 million users Facebook offers a unique selling environment for online B2C businesses.
700 billion minutes per month are spent by Facebook users within a relaxed social setting where they swap ideas and comment to friends about their likes and dislikes. Selling on or through Facebook now has a name: F-commerce and as a tool for selling products it can be exploited in a number of proven ways.
Using Facebook within own site - ecommerce websites can bring the Facebook experience into their own site using simple plug-ins, such as the "Like Button" or links to promotions on facebook.
Facebook initiated selling - starting the selling process within Facebook using various techniques to then draw traffic to an ecommerce website.
Integrated shop in Facebook - providing a fully integrated ecommerce shop within Facebook where all the shopping and final transaction is handled in Facebook.
At PureNet we've help our clients fully exploit all of these F-Commerce methods and expanded the buyers' shopping experience beyond the ecommerce online store.
To discuss how PureNet can help you improve your eCommerce business please Contact Us or call us on 01904 898 444.