- The solution result is a high-performing, B2B, conversion focussed website with a robust Magento/SAP integration.
- Specflue is delighted with the results the website has produced. The website now achieves an impressive 23% overall conversion rate, increasing to 57% during peak times.
- The responsive design of the website has proved extremely successful with mobile conversions at almost 10% and tablet conversions at 20%.
- The website’s bounce rate is now below industry average at 20% and the speed of the site has improved dramatically. Cart abandonments have also been reduced drastically to 6%.
“To be at the forefront of our industry we have to always maintain an extremely high level of customer service, quality, and innovation. It is important that we deliver these values to our customers at all times across all channels. With the continued growth of our business, we wanted to ensure the system we invested in was robust and scalable whilst meeting all of the modern-day B2B customer demands.
We are genuinely delighted with our new Magento solution. The platform has exceeded our expectations both in ease-of-use and rich functionality. The integration with SAP means that our whole business is now not only joined-up but highly intelligent and efficient.
Our new ecommerce solution is now the core of our business, something that we know will support our continued growth and expansion for years to come.”
Louise Jones, Marketing Manager, Specflue.