With the massive growth in usage of internet-enabled smartphones, the foundations for mobile commerce (or mCommerce) are now well established.
Nearly two-thirds of smartphone users now use their devices to shop online – a figure that has risen four-fold since 2010.
The way most websites display on mobile devices including iPhones, Android and Blackberrys is a key reason why many don’t convert browsers into buyers. The approach to home page design, product pages and search functionality in order to engage customers is completely different.
Is your business looking to take advantage of the many benefits of mCommerce?
At PureNet we can help you exploit the mobile eCommerce trend. Our websites can be optimised for all types of smartphone and we can build bespoke and mCommerce applications to give your customer an improved user experience.
Mobile Commerce
Customers can locate your store when they are out shopping
Helps consumers to comparison shop
Opens an extra sales channel