Increase Your Sales with Effective Merchandising

Effective Merchandising

PureNet’s e-commerce solutions include a wide range of merchandising functions to enhance the shopping experience and encourage browsers to buy.


Our solutions provide the ability to plan, create, publish and manage campaigns and promotions across your online store, together with features from a dynamic search facility, multiple product images, embedded video, and featured categories, to bestsellers, user reviews, recently viewed and special promotions.  

These features are designed to build incremental traffic, increase average basket values, drive checkout completions, and reduce shopping cart abandonment and overall costs per order.


All our solutions are designed to help build consumers’ trust in your website, by offering secure payment options, a clear route to purchase and a solution that complies with the payment card industry data security standard (PCI DSS). 

Case study


Cargo Homeshop, the contemporary furniture and homewares retailer challenged PureNet to create a solution that would help improve the performance of their online proposition.  

PureNet designed a new easy to navigate and easy to manage e-commerce solution that gives Cargo Homeshop full control over their products, categories and promotions to help generate more sales and create larger orders.  

Inbuilt web tracking and site metrics allows Cargo to track visitor paths to enable them to tailor future promotions to increase cross-selling and up-selling opportunities.  The site is now achieving conversion rates in excess of 8 per cent, which is four times the online average.

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Industry Facts


Dynamic rich imaging has been shown to increase online sales conversion rates by as much as 90% by giving customers the confidence that they are getting exactly what they expect.
[Source: Mintel]


Clear site navigation, an easy checkout process and good product descriptions and images are the most important factors for making a decision to buy over the internet.
[Source: Netwise]


More than half of UK online customers say reviews are extremely or very important in making an online purchase, and more than half say they have more trust and respect for websites that show product reviews from other purchasers.
[Source: dotCommerce]

Case Studies
Our Case Studies