Most people, when asked to explain ‘ecommerce’, often summon up a description of a classic retail experience such as buying a shirt or a skirt or some other everyday Business-to-Consumer (B2C) experience. This is because this is an encounter that is common to many people. What is less familiar, but a highly significant landscape shift, is[…]
B2B eCommerce: Build, then Build Better
By Paul Doherty B2B Ecommerce, Ecommerce, Technology Jul 24, 2025
