Your website is the ‘shop window’ for your business and needs to make a good impression. Like a bricks and mortar store, if it contains out of date promotions, has a confusing layout or fails to catch the eye then your potential customer will give it a miss. The same applies to your website. When[…]
Is your Ecommerce website prepared for 2015?
By Paul Doherty Ecommerce Nov 13, 2014
It’s not what technology but how you use it
By Paul Doherty Technology Nov 11, 2014
The demise of the high street has been shouted about for many years. Many observers still blame online shopping as the primary cause for the closure of high street stalwarts such as Woolworths and HMV. But the reality is that here in the UK we now spend more of our hard earned earnings via[…]
PureNet is awarded a Mark of Excellence at this years’ Football Business Awards
By Paul Doherty PureNet News Nov 11, 2014
PureNet has reason to celebrate after been awarded a Mark of Excellence at this years’ Football Business Awards. Given in the ‘Best Business Serving Football with over £2m turnover’ category, PureNet impressed the 30 industry expert judges including senior influential figures such as Bruce Buck, Chairman, Chelsea FC and Dan Holman, Head of Product Marketing[…]
8 Business Analyst Tips You Need To Know
By Paul Doherty Ecommerce Oct 29, 2014
Our team of Business Analysts carry out detailed client project requirements gathering and produce functional specifications. They document user journeys using wireframes for use by PureNet’s development teams as part of eCommerce and web solution client project delivery and implementation. Even the most knowledgeable business analyst can encounter problems throughout this process. To help counter[…]
5 Reasons Your Landing Pages are Failing
By Paul Doherty Web Design Oct 29, 2014
A landing page is a webpage you can direct people to when they click on a search engine result or online advertisement. The page can be linked to social media, a product page, opt-in email or specific content. Here are five of the most common reasons your landing pages are failing and some top tips[…]
Norwich City Football Club launch first responsive Premier League ecommerce website
By Paul Doherty Ecommerce, PureNet News, Web Design Oct 14, 2014
PureNet is proud to announce the launch of Norwich City Football Club’s new responsive ecommerce website. The new website, which went live at the start of this month, offers the Premier League♠ football club’s customers an engaging and exciting online experience, with integrated features such as social feeds and wish lists. PureNet worked closely with[…]
Online retail spending back on track
By Paul Doherty Ecommerce Aug 24, 2014
Latest figures suggest online sales are back on track following a disappointing end to the first half of the year, with an annual growth of 14% in July. The MRG Capgemini e-Retail Sales Index rose 3% month-on-month, which is a stark contrast to the 5% fall experienced between May and June. An estimated £8.1billion was[…]
What is a Google algorithm change?
By Paul Doherty Technology May 24, 2014
Do you know the difference between Panda, Penguin and Hummingbird? The Google algorithm continues to get more complex and difficult to understand as Google tries its best to provide searchers with the information they are wanting. Originally search engines allowed marketers to easily find ways to make the search engine think that their site was[…]